Founded in 2009 and headquartered in London, Linkdex is a leading SEO platform for in-house teams and their agencies. Clients include Havas, ForwardLine, DigitasLBi, Clickstay, Virgin Atlantic, TUI, Money Supermarket, Microsoft, Lenovo, iCrossing and PMG.
LD&A Jupiter has acted as an exclusive financial advisor to Linkdex on its sale to ScribbleLive, a Canadian content marketing software company with deep data science capabilities. Based in Toronto ScribbleLive currently has offices in ten different cities worldwide.
Linkdex brings strong relationships with some of the world's largest brands and agencies making the company a powerful addition to ScribbleLive's partner network. Linkdex' acquisition by ScribbleLive also heralds new content marketing and SEO software capabilities as an all-in-one marketing platform, enabling marketers to operationalize their strategies, drive content creation, optimize audience targeting and measure impact.
Linkdex CEO Mark Smith commented: "There's no denying the power of content marketing when attempting to engage, inform, or entertain." said Mark Smith, CEO of Linkdex. "But without great SEO, compelling content can fail to reach its intended audience, while great SEO without the right content to support it creates a whole different set of challenges. By joining ScribbleLive we're overcoming that operational disconnect, bringing the two disciplines together, and helping our customers ensure marketing success." Mark Smith will continue leading his 40-person team as a division within ScribbleLive.
"It is a global game" commented Marc Deschamps, LD&A Jupiter's Managing Partner and Co-founder. "This transaction demonstrates the importance of international reach for our clients, their technologies and services. ScribbleLive's products will now benefit from an improved reach in Europe, and so will Linkdex in North America. This type of deal between European and North American partners perfectly exemplifies LD&A Jupiter's M&A and cross-border transaction capabilities."
About Linkdex
Linkdex is the world's leading SEO platform for in-house teams and their agencies. Hundreds of teams, covering thousands of brands, utilize the Linkdex Enterprise SEO platform across the globe, with the vast majority of the world's largest advertising and SEO agencies using it as their primary solution.
About ScribbleLive
ScribbleLive is the leading global content marketing solution provider. The company's all-in-one SaaS solution combines predictive analytics with content planning, creation, and distribution technologies to deliver optimized business results. ScribbleLive is used by 1000 brands including Bank of America, Bayer, Deutsche Telekom, Ferrari, Oracle, Red Bull and Yahoo!
About LD&A Jupiter
LD&A Jupiter is a top-tier international corporate finance firm which focuses exclusively on transactions within the digital sectors (internet, software, telecommunications and technology). With offices in London, Munich, Paris, Berlin, Amsterdam, Tokyo plus New York and Los Angeles via LD&A Redwood, LD&A Jupiter has a presence in the most important financial and digital technology hubs. LD&A Jupiter has completed over 200 transactions of which 70% have been cross border, including cross-continental to America and Asia.
